Regardless of the type of information and where it originated our suggestion of an easy to engage Pinterest-like site offered the best accessibility for users either on mobile or PC to quickly find out the latest in relation to latest events, games, or general information surrounding the Xbox One, with a means to place an early booking of the console upon release.
In order to take advantage of palpable excitement a number of Xbox One stations were set up in major electrical stores to allow consumers to have first hand experience with the initial release of games, chiefly Forza Motorsport and Dead Rising 2. The site also informed users of specific times when a roadshow of Xbox One staff would be on hand also with limited merchandise.
